2024-09-06 –, Masuria stage
In this talk, I will share actionable insights on how to transform PR into a revenue-generating tool that can be utilsed by sales, marketing and BD teams. This session is designed to help companies shift the way they think about PR—from being just a tool for visibility to a key driver of revenue. We’ll explore how PR integrates with other revenue-generating activities and how you can leverage it to maximise your company’s bottom line.
Martyna is one of the first PR & communications experts specialising in web3 technology and crypto in the UK and Europe. She was named in PRWeek's 30 Under 30 and has been a PR Week Awards Judge in the Technology category in 2021 and Large Agency of The Year in 2022.
Martyna is the Director of PR at Serotonin, the leading web3 marketing and product studio, helping dozens of the world's leading companies build the future of the internet.